Food Trends: New Opportunities for Manufacturers and Consumers

From the International Sweetener Symposium:NAPA, Calif.—An ever-evolving food marketplace, driven by consumer demand and tastes, is creating new opportunities and challenges for food manufacturers, according to a panel of experts at the 30th International Sweetener Symposium.

“An overwhelming majority of Americans are receptive to positive messages about a healthful diet,” said Marianne Smith Edge, senior VP, nutrition & food safety, the International Food Information Council (IFIC). “But their willingness to believe food and health information is most influenced by their own research, as well as advice from friends and family before a qualified health professional.”