Room Block Now Open!

The 39th International Sweetener Symposium will be held August 2-7, 2024, at the Westin Seattle in Seattle, Washington. Attendance at next year’s Symposium is a must for sugar industry leaders and stakeholders. Will Congress complete passage of the Farm Bill in 2023, or will we be in the thick of Farm Bill renewal again next summer? How will the 2024 Presidential and Congressional elections be shaping up and how will the farm sector and agricultural policies be discussed? During the last year of the Biden Administration’s current term, will trade and regulatory policies ramp up? Will the general farm economy be improving or will margins trend thinner? Market analysts will update us on the current political and economic landscape for sugar, as well as explore the supply-demand outlook for U.S., North American, and world markets. This is one industry meeting you won’t want to miss!

The room block is now open! Please book your Symposium lodging (1) online at ASA Symposium – Westin Seattle reservation link or (2) by calling the hotel’s main reservation line at 206.728.1000 and advise you are with a group block that is under the name of American Sugar Alliance. 

Note: If you are unable to secure your preferred dates of lodging, please email [email protected] to be placed on American Sugar Alliance’s wait list.

The Westin Seattle is the flagship hotel for the Westin brand and headquarters for the 39th International Sweetener Symposium. This world-class hotel has the ideal location within minutes of Seattle’s iconic landmarks and key activities. The Westin features upscale amenities, including a state-of-the-art fitness center, indoor swimming pool, and floor-to-ceiling unparalleled views of the Seattle skyline and waterfront. ASA has secured special room rates starting at $269 (Run-of-House, exclusive of taxes and fees). Cancellations made 14 days prior to arrival are fully refundable, cancellations within the 14 days period will forfeit a one-night deposit.  Please book your Symposium lodging (1) online at ASA Symposium – Westin Seattle reservation link or (2) by calling the hotel’s main reservation line at 206.728.1000 and advise you are with a group block that is under the name of American Sugar Alliance.
  • Run-Of-House (ROH) Rooms:   We’re offering a great ROH room rate of $269 (excludes tax and fees).  By selecting a ROH room category, the hotel will assign the actual room type at time of check-in which may include any range of view or floor.  When selecting the ROH room category, you may choose your bedding type (king or double/double).  If you wish to guarantee a specific view, we have contracted the option to upgrade at a higher rate as noted below.
  • Upgrade Options: If you wish to guarantee a specific room type and/or view, options (based on availability) are as follows:
    • Premium City View ($299, excludes tax and fees) – Provides views of downtown Seattle on a higher floor.
    • Premium Waterview ($319, excludes tax and fees) – Provides partial views of the Puget Sound or Lake Washington on a higher floor.
    • Grand View ($ 344, excludes tax and fees) – Grand Water view rooms, highest floors.
    • Executive Suite ($419, excludes tax and fees) – Premium King or Double/Double bedroom on higher floors featuring a connecting 325 sq. ft. parlor with a Queen Murphy bed.
    • Deluxe Suite ($469, excludes tax and fees) – King Suite on higher floors featuring a 325 sq. ft. parlor area with built-in wet bar.
  • Note: If you are unable to secure your preferred dates of lodging, please email [email protected] to be placed on American Sugar Alliance’s wait list.
For more information on the Westin Seattle, visit

Known as the “Emerald City”, Seattle boasts year-round lush greenery, both in the city and surrounding areas, further echoing Washington State’s moniker as the Evergreen State. Ideally located in the Pacific Northwest corner of the U.S. continent and on the Puget Sound, this vibrant city offers something for everyone. For the nature lover, the panoramic views include the Puget Sounds’ tranquil water views, lush evergreen forests, and the majestic snowcapped Olympic mountains, all beckoning you to enjoy these exciting activities with a quick daytrip outside of the city. Hop on the day ferry to Bainbridge Island explore the quaint local villages; take the car ferry or a seaplane to Victoria B.C. (passport required) to savor high tea at the world-famous Empress Hotel; experience a whale watching excursion through the San Juan Islands; visit Woodinville, home to several of Washington State’s wineries; or plan a hiking excursion in the majestic Olympic National Park. Alternatively, Seattle offers a wide range of activities to experience including a thriving waterfront scene; its energetic arts culture; world-class dining; entertainment; iconic landmarks and attractions; and ample water sports. Sports fans will have a difficult time choosing between Seattle’s bounty of home teams, including the Mariners baseball team, the Sounders soccer team, and the Storm WNBA team, all just a short cab ride away.

As the 2024 Symposium host hotel, the Westin Seattle is conveniently located with easy access to the world-famous Pike Place Market, the Space Needle, the Museum of Pop Culture, the Chihuly Garden and Glass, the waterfront, the monorail, world-class dining, the flagship Nordstrom’s department store, shopping, and more. Another reason to visit Seattle? It’s a great jumping off point for pre/post Symposium travel. Consider tacking on an Alaskan cruise, visiting the key Canadian cities of Vancouver, Banff, or Victoria B.C.; or winding your way through Washington State’s famed Columbia Valley wine region. Be sure to take advantage of this opportunity to experience these unique Northwestern sites.

And as an added bonus, Seattle’s weather is typically dreamy during August, offering sun filled days tempered with low humidity and generally cool temperatures. The Pacific Northwest’s August average temperatures range from 78° (high) and 65° (low). For more information on Seattle visit

AIR TRANSPORTATION:  Travel to Seattle is easy. The Seattle-Tacoma International Airport (SEA) offers many nonstop flights from several major cities and is serviced by most major airlines.  Be sure to consider Alaskan Airlines as well. The airport is also located just 14 miles from downtown Seattle.

GROUND TRANSPORTATION: Upon arrival at the Seattle-Tacoma Airport, ground transportation options to the Westin include taxi/Uber/Lyft (approx. $60 one-way), rental car or Tram. Parking options include the Westin’s valet parking ($60/day) or self-parking ($50/day) and a public parking garage located across the street from the Westin with a connecting sky bridge.

  • Rental Cars & Parking: Rental cars are available at the Seattle Tacoma Airport, as well as downtown rental car locations.
  • Taxi, Uber and Lyft:  Taxi/Uber/Lyft are all readily available at the Seattle Tacoma Airport and the Westin. At SEA, follow signs for designated pick-up locations with your preferred vendor.
  • Do I need a car in Seattle? With so many Seattle attractions centered conveniently near the Westin, a rental car is not necessary, unless you are planning day trips outside of the city. Ubers, Lyfts and taxis are easily available and a great option to explore a Seattle neighborhood outside of the downtown area.

Optional tours information will be forthcoming.  In the meantime, for general information on the Seattle, visit or

August 2 (Friday)
1:00-5:00 p.m. – Registration
All Day – Optional Tours

August 3 (Saturday)
8:00a.m.-7:00p.m. – Registration
All Day – Optional Tours
6:00-7:00p.m. – Meet & Greet Reception

August 4 (Sunday)
8:00a.m.-9:00p.m. – Registration
All Day – Optional Tours
8:00a.m.-2:00p.m. – ASA Golf Tournament
7:00-9:00p.m. – Welcome Reception Gala

August 5 (Monday)
7:30-8:30a.m. – Breakfast Session
8:45a.m.-12:00p.m. – General Session
9:00a.m.-3:00p.m. – Spouse Tour
12:15-2:00p.m. – ASA Annual Meeting/Luncheon Session
Afternoon & Evening On Your Own

August 6 (Tuesday)
7:30a.m.-8:30a.m. – Breakfast Session
8:45a.m.-12:15p.m. – General Session
12:30-2:00p.m. – Luncheon Session
Afternoon – On Your Own
6:30-10:00p.m. – Finale Dinner

August 7 (Wednesday)
All Day – Departures